Boxbet. Visual identity for a Gen‑Z online casino and sportsbook.
Branding, Product Marketing, Graphics, AI Design

A visual overview of the project.

Logotype (logo grid)



Safe zone & alignment




App icon & favicon


Brandbook



Pattern application guide & illustration



Maskot: Lucky the Koala



Colors & typography


Color usage & logo variations


Iconography



Icons: casino & sports



Digital


Social media: avatars & covers








.png)

