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Boxbet. Visual identity for a Gen‑Z online casino and sportsbook.
Branding, Product Marketing, Graphics, AI Design
A visual overview of the project.
Logotype (logo grid)
Safe zone & alignment
App icon & favicon
Brandbook
Pattern application guide & illustration
Maskot: Lucky the Koala
Colors & typography
Color usage & logo variations
Iconography
Icons: casino & sports
Digital
Social media: avatars & covers
