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Published in
2024

Rewind. Pocket‑sized sports predictions and live stats app.

Artem Davidov
Iurii Budnikov
Marharyta Korovina
Alona Yakovlieva
Ivan Latii
Elena Buzila
Bohdan Kononets
Services
User Research
Information Architecture
Data Visualization
Dashboard Design
iOS App Design
UX Design
UI Design
Design System
UX Audit
Market Research
Competitor Analysis
Deliverables
iOS App Build
Research Findings
UX Audit Report
Figma Source Files
Information Architecture Map
User Personas
Design System
Component Library
Handoff Documentation

Rewind is an internal sports prediction R&D concept.

We designed it as an internal R&D concept in 2018, covering user research, data visualisation, and a design system for an iOS app. Dense sports prediction data needed to fit a pocket-friendly mobile format – and the UX was built around observed fan and bettor behaviour rather than assumptions.

Sport, Team, and Player Selection

A three-step onboarding flow introduces Rewind, an early product concept covering football, basketball, hockey, and more. Fans pick a sport, then teams, then players before reaching a personalized feed.

iOS onboarding screens showing sport, team, and player selection steps for a sports app
Live Feed and Account Menu

The home screen for a multi-sport iOS app mixes today's live scores with a news feed in one view. The account menu adds Rewind+, Transfers, Memories, and Saved sections alongside profile settings.

iOS home feed showing live  score and upcoming  fixtures with news
iOS account menu listing profile, Rewind+, transfers, memories, and saved items for a user
Live Match Center for Football

This live match screen tracks a fixture with a running score, minute counter, and animated pitch progress bar. A linked article recaps a separate result.

Live football match screen with pitch animation, score, and related news article card

Round-by-Round MMA Fight Tracking

A dark-mode fight screen tracks a live UFC round with a countdown timer, for combat-sports fans. Strike counts by head, body, and legs sit beside a control-time comparison marked Half Guard.

iOS feed with live scores expanding into a live UFC lightweight title fight card
Live UFC fight screen with round timer and head to body and legs strike counts
Live Odds and Bet Slip Flow

This dark-theme flow now extends past prediction and chat into a full betting layer for football fans following live odds. A bet slip tracks four selections—one flagged as invalid.

Dark mode football screens showing prediction voting, group chat, and live match event timeline
Match screen with pitch view, score, and live event line
Football match lineup screen listing goals, cards, and substitutions across the full timeline
Betting odds screen showing match result, over/under, handicap, and double chance markets
Bet slip screen with four selections, stake amount, and possible winnings displayed

Fan Predictions and Head-to-Head Stats

Rewind's sports prediction app lets tennis fans vote on match winners and compare historical head-to-head records.

Tennis match screen with fan win prediction votes and head to head win rate comparison
Set Scores and Player Radar Stats

A set-by-set score grid and live audio commentary track a tennis match in progress, break points included. A radar chart compares ace, serve, power, and speed metrics between both players, alongside serve and break-point percentages.

Tennis set score grid, audio commentary player, and player comparison radar chart screens
Prematch, Live, and Finished Fight Views

A single fight card inside Rewind's sports prediction app moves through prematch, live, and finished states. The live view adds a head, body, and legs strike-target chart; the finished view marks the winner with round-by-round tabs.

Fight card screens showing prematch countdown, live round tracker, and finished match result
Fighter Stats and Live Damage Map

A head-to-head module compares two fighters by win method – submission, decision, and TKO – plus reach and leg-reach figures. A live screen also maps strikes onto body silhouettes and tracks time spent standing, in the clinch, or on the ground.

Fighter comparison stats and live strike damage map for a UFC bout screen

Player Profiles and Stats Chatbot

A player-profile page shows age, games, and goals alongside related news for football fans researching one athlete. An in-app chatbot answers direct questions too, returning a ranked all-time top-scorer list.

The player profile screen with age, games, and goals stats plus related news
AI chatbot Bot Alexey ranking all-time top scorers by goals
Club Community Chat and Product Search

A club page for team news with a group chat of members. Inside the chat, a fan's shirt question returns a shoppable product card.

The club overview screen with latest news and a fan discussion thread
The club chat with members and a shoppable eBay t-shirt product card
Club Fixtures, Roster, and Season Stats

A club data hub condenses a season of sports analytics into three views for one team's fans. A fixture calendar, a position-based roster, and season totals appear together.

Football club fixture list, roster by position, and season shot and card statistics screens

League Standings and Transfer Tracker

A hub lists club news beside a standings table ranked by wins, draws, losses, and points. A top-scorers list and a transfer feed sit on the same screen.

The overview screen with tabs for events, teams, players, and latest news
The standings table with top scorers list and a player transfer entry
Filterable Season Scoring Leaderboard

A top-scorers ranking lets fans switch between seasons across a ten-player list of games and goals. The same screen set links back to the club-chat layer seen earlier, keeping community and stats in one flow.

Top players leaderboard for season ranked by games and goals, ten players shown
The club chat with members and a shoppable eBay t-shirt product card

Multi-Sport Media Hub and Channels

A Watch tab lets fans follow various topics as shortcuts to video content. A channel holds videos, and content is also browsable by sport, including swimming, rugby, and tennis.

Media hub screen with sport topic chips and a dedicated athlete video channel
Video Player and Related Clips

A full-screen video player recaps a game. A sidebar queues related clips, schedule news, playoff recaps, and live score updates, for continued watching.

The game recap video player with score and a sidebar of related clips
Live Podcast Player Tied to Matches

A Listen tab surfaces a live podcast card. A separate full-screen player adds a pitch view and playback controls for the same fixture.

Podcast listen tab and full screen audio player tied to a live football match

Chat Inbox and Voice Assistant Query

A Dialogs inbox groups club threads, direct messages, and locked channels. A chat appears among them. A mic-based "Ask me something" prompt then surfaces a matching podcast for a typed or spoken question.

Dialogs inbox listing grouped club chats, direct messages, and a locked channel
Ask me something voice assistant screen returning a live podcast result
Fight-Night Chat and Prompt Suggestions

A chat features a fight-card promo linked inline. A Transfers screen adds sport tabs – Football, Tennis, Hockey, Basketball, and Rugby – plus AI prompts.

UFC event chat, fight card promo, and sport tab voice assistant screens
Football, Prematch, and E-games Chat

Group chats span a live match, prematch banter, and esports, each with its own bot assistant. Shown here are a live-odds card in a chat, a prematch chat with a weather widget, and a PUBG chat ranking teams by rating.

Football live chat, prematch weather chat, and PUBG esports team ranking chat screens
Month, Year, and Day Schedule Views

A cross-sport calendar lets fans switch between month, year, and single-day views. The day view filters by sport and lists football, tennis, and transfer events.

Sports calendar screens showing month view, year view, and filterable daily fixture list

Building a sports product for how fans actually behave – not how a persona deck says they do? Observed-behaviour research has shaped our sports work since this concept. Let's talk.

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